Privacy Policy for Amarapr.com

Last Updated: December 3, 2025

This Privacy Policy describes how Amarapr.com (the “Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from Amarapr.com.

1. Collection of Personal Information

We collect personal information about you from various sources, including directly from you, through automated technologies when you visit our Site, and sometimes from third parties.

A. Information You Directly Provide

When you make a purchase, create a customer account, or sign up for our newsletter, you voluntarily provide us with the following personal information:

Customer Account Information: Name, email address, password (stored securely/encrypted).
Order Information: Billing address, shipping address, payment method information (e.g., credit card details—note: payment processing is handled by a third-party gateway like Stripe or PayPal and is not stored on our server).
Contact Information: Phone number and email address for order updates.
Marketing Preferences: Consent status for receiving promotional and marketing emails (collected via MailPoet).

B. Information Collected Automatically (Cookies and Tracking)

When you access our Site, we automatically collect certain information about your device and interaction using tools like cookies and Google Analytics:

Device Information: Web browser, IP address, time zone, and some of the cookies that are installed on your device.
Browsing Information (WooCommerce & GA): Details about the individual web pages or products that you view, what websites or search terms referred you to the Site, and how you interact with the Site (e.g., adding items to the cart, viewing the “Injectables” page).

2. Use of Personal Information

We use the personal information we collect for the following purposes:

A. Providing Products and Services (WooCommerce Operations)

To process your orders and payments.
To fulfill shipping and delivery logistics.
To manage your Customer Account (allowing you to view purchase history, save addresses, and manage payment methods).
To communicate with you regarding your order status, refunds, or general service inquiries.

B. Marketing and Communications (MailPoet Integration)

To send you newsletters, promotional offers, and updates on new products and services, if you have explicitly consented to receive such communications.
To send automated communications, such as Abandoned Cart reminders (if enabled) or Welcome Emails (MailPoet Automation).
To track the effectiveness of our marketing campaigns using tools like MailPoet Analytics and Google Analytics UTM parameters.

C. Security and Fraud Prevention

To screen for potential risk and fraud, specifically using your IP address and browsing history.
To optimize and improve our Site (e.g., generating analytics about how our customers browse and interact with the Site).

3. Sharing Personal Information

We share your Personal Information with third parties to help us run our business and fulfill the purposes described above.

Service Providers (WooCommerce/Shipping): We share necessary order information with payment processors (e.g., Stripe) to complete transactions and with shipping carriers (e.g., USPS, FedEx) to fulfill delivery.
Marketing Platform (MailPoet): Your name, email address, and subscription status are shared with MailPoet (which operates within WordPress) to facilitate email delivery and tracking.
Analytics: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy.

4. Your Rights

Depending on your location, you may have the right to access the personal information we hold about you, to ask that your personal information be corrected, updated, or deleted.

Account Access: You can review and update your name, email, and addresses by logging into your “My Account” page on the Site.
Opt-Out: You may unsubscribe from our marketing emails at any time by clicking the “unsubscribe” link at the bottom of any marketing email sent via MailPoet.

5. Contact Information

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at: amarapr@gmail.com